Omegamania, sponsored by the Antiquorum auction house, a world famous watch auction house, sold a total of 6,536,911 Swiss francs, including the highest-priced Omega watch ever seen at an auction. After intense bidding by Italian, Japanese and Swiss bidders, a 1953 Omega Constellation Platinum luxury watch was finally awarded to Swiss auctioneers 413,700 Swiss francs.
The auction was set up on Saturday and Sunday at the main venue in Geneva in conjunction with the sub-venue at the Basel Watch and Jewelery Fair on Saturday and Sunday, the first time a global public auction was held using satellite connections between the two places Actually shot. In addition, a total of 48,500 people worldwide participated in the auction process on the Internet, and a third of the auctioned products were sold online.
Of the 300 lots sold, the final auction was a sea-hippocampus watch worn by new Bond and Daniel Craig when filming The Royal Casino. This watch was shot by an unnamed British bidder. Ian Fleming, Bond's author, was especially pleased when the atmosphere of the phone, the telephone and the online auction became more tense. The watch was finally sold at a high bid of 250,250 Swiss francs.
Amongst all the pieces, there is a rather magical ring watch, the earliest Bond girl wears by actor Ursula Andress. This watch, designed by Andrew Grima in 1972, was eventually auctioned by bidders at Basel for 261,750. In addition, as the first and only astronaut to wear the watch on the moon, two original Supermaster "Moon Table" watches sold at more than 30 times the current retail price.
Mr. Osvaldo, President and Founder of Antiquorum, said: "The success of the Omegamania auction proves that Omega has entered the ranks of top collection brands." The famous French journalist Vincent Ferniot said: "Omega Collection Like Me When compared with collectors of other watch brands, they always feel that their collections are not enough to convince others that we know the value of the Omega antique watches we own is undervalued. From now on, we have become envious of others Object. "
Mr. Okehua, Global CEO of Omega, also said: "The Omegamania auction will showcase the rich content and tradition of the Omega brand to all Omega watches fans and collectors, and today's auction will surely be a milestone in Omega history."
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