I remember that more than a decade ago, I already had the first printer (one of the best computer peripherals at the time). As a PC computer's most important peripheral, printers were quite popular many years ago. Canon, Epson, Lexmark and other brands are widely recognized by consumers. The printer market, especially the home printer market, is also true. There was a red fire. However, the "thorny" experience in using printers has made the home printer market a flash in the pan: expensive printing supplies, slow progress in printing results, and ever-decreasing print prices have directly caused home printers to become a type of computer component lacking replacement power. , And now, my computer has already replaced the N generation, but the printer has become my one-off consumer product since the first one.
As a pseudo-industry person who has been wandering in the IT industry, I discovered that when I talked to some friends about the printer's story, my own case was not a case. I had friends who had purchased a home printer. The home printer’s fate was often unknown. Trace, or become a decoration. Home printers end up in such a bad situation. Based on years of observation and feedback from the market, individuals think that they are still blamed on the printer profitability model of the printer market.
As we all know, the printer is a kind of computer peripherals that depend on consumables for a long time. Whether the printer can work can be directly related to the three consumables such as ink cartridges, print heads, and printing paper. Buying a printer is just a "one-click deal," and more importantly, if you want to continue using it, you must always be a consumer. It is precisely because of this, many manufacturers of printers aim at the field of consumables to make a fuss. "Saving printers does not make money, making money by selling supplies" has become the motto of printer manufacturers. Then we can see that there are many propaganda campaigns such as “Buying cartridges and sending printers†and “Commitments to send printers with original consumables†on the market. Printer manufacturers can be described as a “fat-fed sheep slaughtered†situation.
As consumers, it seems that there is not much room for choice, because when this profit model has become a recognized unspoken rule in the industry, consumers have become weak in the market. The emergence of third-party consumables has been expected to bring some positive changes to the printer market, because consumers can choose to use inexpensive third-party consumables after purchasing a printer, but sadly, many printer manufacturers should spend Improve the printing accuracy, innovation and print media and other aspects of energy and technology are placed on the containment of third-party supplies. Not only that, many printers directly integrate print heads and ink cartridges or use technology to discriminate third-party consumables from the outside. The widespread use of third-party consumables is extremely rare in the computer industry. It is also for these reasons that the home printer market has been subjected to "high price hijacking" by printer manufacturers. Most of them chose to give up after a difficult decision, and thus lacked the desire to upgrade printer products, and there was no market for product upgrades. Doomed is not a market that can continue to develop.
Recently I had the privilege of participating in a brand new printer conference. The brand launched a variety of printer products in one breath. Although they all look beautiful, there is still no essential change to the inherent consumables issue. The answer to this question is: "The Chinese market is huge!" According to personal understanding, does the manufacturer's intention mean that every computer user in China wants to experience the expensive experience of the printer? However, it cannot be overlooked that the process of this experience has long allowed printer manufacturers to earn enough money.
As a pseudo-industry person who has been wandering in the IT industry, I discovered that when I talked to some friends about the printer's story, my own case was not a case. I had friends who had purchased a home printer. The home printer’s fate was often unknown. Trace, or become a decoration. Home printers end up in such a bad situation. Based on years of observation and feedback from the market, individuals think that they are still blamed on the printer profitability model of the printer market.
As we all know, the printer is a kind of computer peripherals that depend on consumables for a long time. Whether the printer can work can be directly related to the three consumables such as ink cartridges, print heads, and printing paper. Buying a printer is just a "one-click deal," and more importantly, if you want to continue using it, you must always be a consumer. It is precisely because of this, many manufacturers of printers aim at the field of consumables to make a fuss. "Saving printers does not make money, making money by selling supplies" has become the motto of printer manufacturers. Then we can see that there are many propaganda campaigns such as “Buying cartridges and sending printers†and “Commitments to send printers with original consumables†on the market. Printer manufacturers can be described as a “fat-fed sheep slaughtered†situation.
As consumers, it seems that there is not much room for choice, because when this profit model has become a recognized unspoken rule in the industry, consumers have become weak in the market. The emergence of third-party consumables has been expected to bring some positive changes to the printer market, because consumers can choose to use inexpensive third-party consumables after purchasing a printer, but sadly, many printer manufacturers should spend Improve the printing accuracy, innovation and print media and other aspects of energy and technology are placed on the containment of third-party supplies. Not only that, many printers directly integrate print heads and ink cartridges or use technology to discriminate third-party consumables from the outside. The widespread use of third-party consumables is extremely rare in the computer industry. It is also for these reasons that the home printer market has been subjected to "high price hijacking" by printer manufacturers. Most of them chose to give up after a difficult decision, and thus lacked the desire to upgrade printer products, and there was no market for product upgrades. Doomed is not a market that can continue to develop.
Recently I had the privilege of participating in a brand new printer conference. The brand launched a variety of printer products in one breath. Although they all look beautiful, there is still no essential change to the inherent consumables issue. The answer to this question is: "The Chinese market is huge!" According to personal understanding, does the manufacturer's intention mean that every computer user in China wants to experience the expensive experience of the printer? However, it cannot be overlooked that the process of this experience has long allowed printer manufacturers to earn enough money.
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