The Grand Asia Outdoor Industry Awards Presentation Ceremony took place at the Nanjing International Expo Center on July 23rd. Among the standout products recognized was Mountain Hardwear's Quasarâ„¢ Jacket and the South Colâ„¢ 70 OutDry waterproof backpack, both of which received well-deserved awards.
**Brand Introduction**
At Mountain Hardwear, we believe that challenges are the driving force behind personal growth. Every challenge tests our character, determination, and values, pushing us to evolve and unlock our full potential.
Founded by a group of passionate outdoor enthusiasts, the brand was born from a desire to redefine the industry. They believed in the power of challenge and sought to inspire others to push their limits. In an industry often driven by trends, they felt it was time for something more meaningful — innovation, quality, and purpose.
From the beginning, Mountain Hardwear focused on the essence of climbing: reaching the highest peaks, overcoming the steepest obstacles, and constantly seeking new horizons. We are always in pursuit of the next great challenge, the next big climb, and the next adventure that tests our boundaries and reveals our true desires.
Our mission is to create the most innovative and high-performance outdoor gear, empowering those who seek to challenge themselves and reach their full potential.
**Highlighted Products**
Over the years, Mountain Hardwear has continuously pushed the boundaries of product technology, focusing on functionality, durability, and performance.
**Mountain Hardwear Serection Jacket**
- Features Dry.Q Elite Instant Breathable Waterproof Technology – windproof, long-lasting waterproof, and instant ventilation.
- Designed in collaboration with MHW Ice Climbers for ice and rock climbing.
- Made with 30D 3L ultra-light, wear-resistant fabric.
- Dry.Q Elite 3L stretch fabric used in the hood, side armpits, and center of the head for enhanced mobility.
- Pocket drainage system designed for use with wet gloves.
- Adjustable, helmet-compatible hood.
- Two zippered exhaust vents for improved airflow.
**Mountain Hardwear Quasar Jacket (Silver Award Winner at Asian Outdoor Awards)**
- Equipped with Dry.Q Elite Instant Breathable Waterproof Technology – windproof, long-lasting waterproof, and instant ventilation.
- Designed in collaboration with MHW Speed Climbing Athlete Ueli Steck.
- Lightweight 15D fabric ideal for technical climbing.
- Originally designed as a half-open chest, pocket-free jacket, now reimagined with full-breasted design and dual-side pockets.
- Adjustable hood for helmet compatibility.
- Adjustable drawstrings at cuffs and hem for quick fit adjustments.
- Internal zipper pocket for storing small items like keys and ID cards.
- Includes internal patches for customization.
*Jury Comment:* "The three-layer adhesive jackets stood out for their clean, functional design, precise fit, and exceptional craftsmanship."
**Mountain Hardwear South Col 70 OutDry Backpack (Silver Award Winner at Asian Outdoor Awards)**
- 70L capacity for extended trips.
- Main compartment uses OutDry three-dimensional lightweight technology with full waterproof membrane structure.
- Front panel made from high-abrasion and puncture-resistant fabric.
- Modular design allows for easy loading and unloading.
- HardWave wavy back panel conforms to the spine curve, distributing weight evenly and improving ventilation.
- Compression webbing ensures stability during heavy loads.
- Hidden crampon pockets for quick access to essentials.
*Jury Comment:* "Clear mountaineering design concept; excellent shoulder straps; flexible waistband; combination of high-strength fabric and reliable construction."
**Mountain Hardwear Development Milestones**
Since its founding in 1993, Mountain Hardwear has consistently led the outdoor industry with innovation and quality.
- **1993**: Founded by outdoor enthusiasts.
- **1994**: Launched into the outdoor market.
- **1995**: Introduced first window-style tent and upgraded sleeping bag zipper system (patented).
- **1996**: Pioneered Windstopper fleece fabric for efficient breathability and wind protection.
- **1997**: Developed Tension Shelf and Tension Arch tents with patented designs for better storage and wind resistance.
- **1999**: Patented seamless cylinder tailoring to eliminate backpack belt friction.
- **2000**: Trango tents won Best Mountain Guide Equipment Choice Award.
- **2001**: Collaborated with Gore on Windstopper Next-to-Skin fabrics.
- **2003**: Developed peripheral pressure plastic design for enhanced Softshell performance.
- **2004**: Created fully waterproof down sleeping bags using seamless quilting and Conduit SL fabric.
- **2005**: Introduced Atlas Pole System for improved tent stability.
- **2006**: ZWeld technology earned recognition in the Absolute Zero Jackets line.
- **2007**: UltraLamina 32 sleeping bag won "Outside" magazine award and launched Thermic Micro filling.
- **2008**: Developed Terra Shell fabrics with industry-leading waterproof and breathability standards.
- **2009**: Adopted MicroClimate Zoning technology in aerobic sportswear.
- **2010**: Launched Coolwave suspension system for sports bags.
- **2011**: Introduced Dry.Q Elite breathable waterproof technology and Airshield Elite windproof fabric.
- **2012**: Launched Ueli Steck series, including award-winning climbing gear and Ghost Whisperer lightweight line.
- **2013**: Developed Cool.Q ZERO cooling technology, Q.Shield DOWN water-resistant down, and Thermal.Q Elite synthetic insulation.
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