"Scientific consumption" is the theme of the activities of the China Consumers Association this year, including the purpose of consumption and the principle of consumption. The purpose of consumption is that in order to satisfy the material and cultural needs, people need to survive, develop, and enjoy. In terms of social reproduction, they are aimed at realizing production and stimulating the continuous development of the economy. The consumption principle is the health and safety that people pursue when they consume. Moderate, economical and practical, good quality and high quality. Therefore, scientific packaging will cover health and safety, quality and quality, and the scientific packaging will open the market smoothly.
At present, agricultural and sideline products such as boxed eggs, boxed fruits, and delicately packaged vegetables with green food signs have become hot commodities in the supermarket. If you go to large supermarkets or chain stores such as Wal-Mart, Carrefour and Tesco, you will find that many agricultural and sideline products such as grain, oil, eggs, and vegetables not only have exquisite packaging, but also clearly indicate the brand on the label. Consumers who shop in supermarkets believe that these well-packaged, branded agricultural and sideline products are of good quality. It is not difficult to see that consumers have a certain amount of ideological preparation and material bearing capacity for the packaging and branding of commodities. Scientific packaging not only makes the products worthwhile but also attracts people's attention. In other words, consumers need packaging and branding to be easy to identify when they shop. They are often attracted to look for it and even promote it. In this way, the packaging and brand of the product will form a fixed consumer group and market share.
In recent years, some food production companies have been focusing on novelty and exquisite characteristics of consumer demand for product packaging, distinguishing differences in customer gender, age, occupation, and consumer demand, and targeted research and development of packaging suitable for consumer demand, prompting Food packaging has been scientifically, humanely, and rationally developed. For this reason, food manufacturers in the research and development of packaging, the same product is often equipped with many kinds of packaging. For example, “cartoon†packaging for children with animal and film characters, young people are matched with luxurious, stylish and personalized packaging, and the elderly are equipped with economic, safe, durable, and packaging that meets the psychological needs of the elderly; The income class is accompanied by elegant styles, elegant colors, luxurious and chic high-end packaging and so on. These packaging designs are highly targeted and full of scientific color. They not only meet the requirements of different types and levels of consumers for product packaging, but also reflect a rich and colorful packaging culture and rapidly increase the brand awareness of products. In particular, a few companies that focus on integrating scientific knowledge into product packaging not only pay attention to the quality of the product, but also pay more attention to scientific knowledge related to their products. In addition to fine product packaging, printed products are also related to the introduction of product performance. The nutritional knowledge, entertaining fun popular science famous sentence, not only strengthen the concept of the brand, but also make the product and packaging have more cultural connotation.
The connotation of packaging culture is very rich, and it is the intangible asset of the producer and operator, and it is proprietary. It is well known for its cultural infiltration to the public, and it has been promoted through multiple channels. Over time, the brand's “face†impression has remained in the minds of people. For example, Japan’s Nisshin Co., Ltd., Japan’s largest instant noodle factory, learned about Americans eating instant noodles like paper cups when they explored the American market. As a result, Nissin has targeted the development of "paper cups of instant noodles" and named "Delicious Serve Soup". The result was very popular in the U.S. market. Its beautiful paper cup packaging and rich cultural connotations have made numerous U.S. Consumers clamored for good, which has long occupied the United States and European markets. Another example is the "Kangshifu" instant noodles developed by Taiwan Dingxin Group in the Mainland. The reason why the instant noodles have been sold well for many years is that its charm is not only superior in quality, but also rich in cultural connotations and exquisite packaging that is ever-changing.
At present, with the arrival of global economic integration, the influx of foreign food and agricultural and sideline products, and the large-scale export of domestic products of this kind, the market competition is becoming increasingly fierce. In order to compete for the market, many domestic food production companies and agricultural and sideline products processing companies have placed their product packaging in the same position and in different places. However, there are also some enterprises and agricultural production and processing bases that are accustomed to large-scale, one-off product packaging, and some are even the “old faces†that have been consistently implemented for decades. They are neither scientific nor interesting, nor are they human-oriented. Stylized, tedious and uncultured.
This method of operation obviously lacks the ability to adapt to a wide range of areas and the vigor of multi-level competition. Such producers and operators should change their concepts as soon as possible, learn from the skills of “people-in-the-box†packaging, and develop more differentiated methods of product packaging with scientific aesthetics, and give full play to the proper role of packaging in product promotion. Only in this way, product packaging will be rich and colorful, not only scientific in terms of capacity, style, but also "because of people" and appropriate, packaging can be more unique, under its various forms of packaging, for enterprises to open up a full of life and Tao The business is smooth.
At present, agricultural and sideline products such as boxed eggs, boxed fruits, and delicately packaged vegetables with green food signs have become hot commodities in the supermarket. If you go to large supermarkets or chain stores such as Wal-Mart, Carrefour and Tesco, you will find that many agricultural and sideline products such as grain, oil, eggs, and vegetables not only have exquisite packaging, but also clearly indicate the brand on the label. Consumers who shop in supermarkets believe that these well-packaged, branded agricultural and sideline products are of good quality. It is not difficult to see that consumers have a certain amount of ideological preparation and material bearing capacity for the packaging and branding of commodities. Scientific packaging not only makes the products worthwhile but also attracts people's attention. In other words, consumers need packaging and branding to be easy to identify when they shop. They are often attracted to look for it and even promote it. In this way, the packaging and brand of the product will form a fixed consumer group and market share.
In recent years, some food production companies have been focusing on novelty and exquisite characteristics of consumer demand for product packaging, distinguishing differences in customer gender, age, occupation, and consumer demand, and targeted research and development of packaging suitable for consumer demand, prompting Food packaging has been scientifically, humanely, and rationally developed. For this reason, food manufacturers in the research and development of packaging, the same product is often equipped with many kinds of packaging. For example, “cartoon†packaging for children with animal and film characters, young people are matched with luxurious, stylish and personalized packaging, and the elderly are equipped with economic, safe, durable, and packaging that meets the psychological needs of the elderly; The income class is accompanied by elegant styles, elegant colors, luxurious and chic high-end packaging and so on. These packaging designs are highly targeted and full of scientific color. They not only meet the requirements of different types and levels of consumers for product packaging, but also reflect a rich and colorful packaging culture and rapidly increase the brand awareness of products. In particular, a few companies that focus on integrating scientific knowledge into product packaging not only pay attention to the quality of the product, but also pay more attention to scientific knowledge related to their products. In addition to fine product packaging, printed products are also related to the introduction of product performance. The nutritional knowledge, entertaining fun popular science famous sentence, not only strengthen the concept of the brand, but also make the product and packaging have more cultural connotation.
The connotation of packaging culture is very rich, and it is the intangible asset of the producer and operator, and it is proprietary. It is well known for its cultural infiltration to the public, and it has been promoted through multiple channels. Over time, the brand's “face†impression has remained in the minds of people. For example, Japan’s Nisshin Co., Ltd., Japan’s largest instant noodle factory, learned about Americans eating instant noodles like paper cups when they explored the American market. As a result, Nissin has targeted the development of "paper cups of instant noodles" and named "Delicious Serve Soup". The result was very popular in the U.S. market. Its beautiful paper cup packaging and rich cultural connotations have made numerous U.S. Consumers clamored for good, which has long occupied the United States and European markets. Another example is the "Kangshifu" instant noodles developed by Taiwan Dingxin Group in the Mainland. The reason why the instant noodles have been sold well for many years is that its charm is not only superior in quality, but also rich in cultural connotations and exquisite packaging that is ever-changing.
At present, with the arrival of global economic integration, the influx of foreign food and agricultural and sideline products, and the large-scale export of domestic products of this kind, the market competition is becoming increasingly fierce. In order to compete for the market, many domestic food production companies and agricultural and sideline products processing companies have placed their product packaging in the same position and in different places. However, there are also some enterprises and agricultural production and processing bases that are accustomed to large-scale, one-off product packaging, and some are even the “old faces†that have been consistently implemented for decades. They are neither scientific nor interesting, nor are they human-oriented. Stylized, tedious and uncultured.
This method of operation obviously lacks the ability to adapt to a wide range of areas and the vigor of multi-level competition. Such producers and operators should change their concepts as soon as possible, learn from the skills of “people-in-the-box†packaging, and develop more differentiated methods of product packaging with scientific aesthetics, and give full play to the proper role of packaging in product promotion. Only in this way, product packaging will be rich and colorful, not only scientific in terms of capacity, style, but also "because of people" and appropriate, packaging can be more unique, under its various forms of packaging, for enterprises to open up a full of life and Tao The business is smooth.
Digital Picture Frame,Acrylic Picture Frame,Advertising LED Display
pop displays , http://www.chinadisplaystands.com